Customer Relationship Management (CRM)

Inetium Approaches CRM as an Integrated Business Solution

Customer Relationship Management (CRM) is a business strategy that will help your organization:

Focus marketing efforts to the correct targeted audience with the most effective strategies
Share relevant customer information across the organization
Personalize customer service and improve customer retention
Streamline the sales cycle
Provide the information needed to effectively forecast and make smart business decisions

At the core of your CRM solution is the software. Because of its powerful capabilities, Inetium has chosen Microsoft Dynamics CRM as the strongest CRM platform to architect your complete business solution. We will take you through our assessment process to identify your specific business needs and propose a CRM strategy to help you focus marketing decisions and efforts, better manage your sales process, and provide more valuable and personalized customer service.

Inetium established its CRM practice based on the principle that CRM works best as part of a customer’s entire business application framework, not as an isolated solution. The CRM practice routinely works with experts across Inetium’s other practices, including Business Productivity, Infrastructure, and Application Development, to develop innovative solutions that provide increased levels of functionality and performance.

Inetium’s CRM team provides advisory and implementation services. We understand business needs and know how to develop the CRM solution that helps you achieve your goals:

Environment assessment and envisioning (Learn more about Inetium's Microsoft Dynamics CRM 4.0 Upgrade Assessment)

Business environment assessment
Technical environment assessment
Roadmap for short and long-term priorities

Microsoft Dynamics CRM implementation

Installation and configuration
Microsoft Dynamics CRM System upgrades
Microsoft Dynamics CRM Redeployment
Solution Design
Deployment Strategies

Migration/Integration

Migration Assessment
Integration with other applications
Integration with Microsoft Office Platforms Server
Skilled expertise on Scribe Insight (www.scribesoft.com)

Customization

Based on needs specific to customer
Application Development Services
Custom reports

Training

End user or Train the trainer sessions
Liaison with larger training firms when needed

Support

Ongoing maintenance
Emergency support
Retainers or time and materials

Partnerships
WebTrends has formed a strategic partnership with Microsoft Dynamics CRM to help you understand your customer motivations like never before. With the integration, you get online visitor behavior tied to customer records in the Microsoft Dynamics interface for a full view of the customer for better segmentation and decision-making. See more information on the WebTrends and Microsoft Dynamics CRM integration.

ExactTarget for Microsoft Dynamics CRM makes customer data actionable, enabling marketers to create, deliver and track dynamic email campaigns. All updates to customer profiles and tracking information are populated in Microsoft Dynamics CRM, guaranteeing a 360-degree view into customer data. See more information on ExactTarget.

Fast Facts

Practice Inception: 2000
Region: Central United States
Industries: Financial, Manufacturing, Professional Services
Certifications:
Microsoft Business Solutions Competency

Inetium CRM Blogs

Microsot Dynamics CRM Webcast: xRM

Solutions
Inetium's CRM Practice delivers the following solutions:

Why Inetium
Inetium is an award-winning Gold Certified Microsoft Partner, achieving the highest level of technical competency in CRM, Information Worker, Infrastructure and Custom Application Development solutions. Using the depth of talent and experience in each of Inetium's core practices, Inetium is able to deliver unparalleled solutions.

		Roadmap Accelerator Program (RAP) Quickly uncover key business needs, prioritize requirements while reaching consensus across the organization, and create an implementation roadmap.
		Experienced Consultants Inetium consultants are exceptionally talented, customer-service-focused technology professionals with a passion for solving business problems. Inetium retains its consultants by providing an atmosphere that encourages professional development, supports teamwork, and values the hospitality that its consultants provide customers.

		Industry Experience Inetium’s CRM practice has helped customers across a diverse set of industries to create solutions that increase sales, improve marketing efforts, and enable them to provide better customer service.
		Single Product Focus Inetium chose to have its CRM practice focus exclusively on the Microsoft Dynamics CRM product. This focus has proven a winning formula in providing value to customers, meeting customers’ business needs, and developing consulting professionals with deep experience.

Customer Success Stories
Highlighted customer success stories

Resources
Useful links to related information sources

Polaris

The Inetium solution, featuring Microsoft Dynamics CRM 3.0 and Microsoft Office SharePoint Server 2007, provides Polaris support representatives with a single, consolidated view of all calls related to a specific customer, dealer or vehicle.

United Way

Microsoft Dynamics CRM, implemented by Inetium, improves donor connections and improves fundraising efforts. The Greater Twin Cities United Way sales staff was spending up to four hours per day doing paper based or manual activities. Microsoft CRM frees up the majority of this time to allow these same staff people more client and donor face time.

Inetium CRM Blog

Minnesota CRM User Group